Study: Despite Known Benefits, Kids Are Playing Less

WASHINGTON — Dressing up as firefighters, building forts out of pillows and organizing games of tag are memories most adults associate with childhood. But kids today might not have that same connection.

According to new research, children between the ages of 2 and 10 are spending more time on devices than they are spending engaged in either indoor or outdoor free play.

In a study conducted by Melissa and Doug and Gallup, researchers found that children spend an average of 18.6 hours of their free time engaged in screen-based play per week and 14.6 hours on indoor screen-free play. An average of 10.6 hours are spent on outdoor play.

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Kids Don’t Need a Cellphone; They Need a Digital Diet

WASHINGTON — Dressing up as firefighters, building forts out of pillows and organizing games of tag are memories most adults associate with childhood. But kids today might not have that same connection.

According to new research, children between the ages of 2 and 10 are spending more time on devices than they are spending engaged in either indoor or outdoor free play.

In a study conducted by Melissa and Doug and Gallup, researchers found that children spend an average of 18.6 hours of their free time engaged in screen-based play per week and 14.6 hours on indoor screen-free play. An average of 10.6 hours are spent on outdoor play.

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The More Time Your Kids Spend With Screens, the More You’ll Worry About Them

A new survey suggests that the amount of time children spend with screens is connected to how much their parents worry about their stress, social skills and grades.

Toy company Melissa & Doug partnered with Gallup on a new report that looks at how U.S. kids ages 2-10 spend their free time.

Unsurprisingly, they found children in this younger age group spend plenty of time in front of screens. Parents estimate that their children spend an average of 19 hours per week watching media or playing on electronic devices versus the 15 hours a week they spend playing indoors.

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A Study of Kids’ Screen Time Explains the Vicious Cycle that Makes Parents Unable to Say No

The relationship between parents and their kids’ tech is complicated. While they loathe the idea of their kids being glued to screens, they also appreciate the moments of relief screens bring.

The inner turmoil might help to explain a new study on screen time, which finds that although parents say the activity they prefer for their kids is outdoor play, more often than not, their kids end up inside on screens.

The study, conducted by US toy company Melissa and Doug and survey company Gallup, surveyed some 1,200 families from all 50 states including the District of Columbia (the surveys were administered in English and Spanish). It asked parents of kids aged 2-10 how they wished their children would spend their time.

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Melissa & Doug and How Low Tech Can Be State of the Art

“We want our products to be here tomorrow. We call them evergreen products,” Melissa says. “People call and ask, “What’s hot this year?’ And I say, ‘I have no idea.’ I’m looking backwards at what was amazing a century ago and trying to reinvent that.” Summer is upon us, the surest sign of which is the millions of children who have spent the last few weeks pouring out of classrooms as the school year comes to and end. Parents everywhere are thus faced with the annual two-headed dragon to slay: making sure their kids are adequately stimulated over the summer so as to not destroy the house from boredom; and to make sure their kids retain as much of the previous school year’s learning as humanly imaginable.

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The 20 Most Influential Moms of 2017

Show your kids that you love them dearly, but also that you adore what you’re doing when you’re not with them. And that doing both makes you happy and a better person overall.

I’ve known my husband for over 30 years, and he has been not only my life partner but my business partner. There’s no way I would have been able to handle the strain of running a large business and raising our six children without him by my side every step of the way.

Motherhood isn’t perfect and glorious every day. It’s a reflection of life—and anyone who is honest will have to admit that life and motherhood are both bittersweet.

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Meet Melissa and Doug, the Couple Behind a $400M Toy Company

Melissa and Doug Bernstein are the founders of the $400 million toy company that bears their name. Jenna Bush Hager reports for Sunday TODAY why even some of the toys that flop sometimes mean the most.

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